What is a makeup primer?

A makeup primer is a product you apply after skincare but before your makeup and it does what it says on the tin - primes your skin ready for makeup application.

Skin Nova, the best rated makeup primer according to 1000+ reviews, leaves a tacky finish and creates the perfect canvas for your base resulting in longer-lasting makeup and our illuminating makeup primer can also be customised within your routine.

How to use makeup primer? 

  • Using your fingers or a brush, apply onto your skin before your complexion

  • Dial up the glow by adding onto your décolletage for a show-stopping glisten 

Can I use primer without makeup?  

Yes, Skin Nova can be worn alone on no-makeup days. It has been formulated by VIEVE
founder Jamie Genevieve to be customisable and works on your no-makeup routine days for a luminous lit-from-glow within

Skin Nova skincare benefits include:

  • Hydrate: immediately increases skin moisturisation by 202% after application*
  • Prime: Tacky finish creating the perfect canvas for your base. 

*based on a clinical study of 20 participants  

How do I wear Skin Nova?

Here are 5 steps to creating a signature VIEVE no makeup, makeup look: 

  • Step 1: Prep and prime your skin using our radiance primer, Skin Nova. 

  • Step 2: Using Modern Radiance Concealer (or your concealer of choice), mix in Skin Nova for an extra hit of glow but don’t worry, Skin Nova won’t interfere with the shade of your complexion product. 

  • Step 3: Add in Sunset Blush Balm, a light buildable liquid blush for a natural veil of radiant colour to the cheek. 

  • Step 4: Pop Eye Wand in Camel all over your lids for a one-and-done off-duty look. 

  • Step 5: Add the perfect finishing touch to your natural makeup look with Lip Dew Original.